Referral Program

Grow your newsletter by rewarding subscribers who refer others.

How Referrals Work

Each subscriber gets a unique referral link. When someone subscribes through that link:

  • The referrer gets credit
  • They progress toward milestones
  • You can reward them for their referrals

Setting Up Referrals

  1. Go to Growth → Referrals
  2. Enable the referral program
  3. Customize your referral page text
  4. Set up milestones and rewards (optional)

Referral Links

Each subscriber's referral link looks like:

https://yournewsletter.dailydraft.ai/subscribe?ref=abc123

Subscribers can find their link:

  • In the footer of each newsletter
  • On their subscriber profile page
  • Via the referral widget in emails

Milestones

Create milestones to celebrate referral achievements:

Milestone Referrals Example Reward
Getting Started 1 Thank you shoutout
Growing 5 Exclusive content
Champion 10 Free product/swag
Ambassador 25 Featured in newsletter

Managing Milestones

  1. Go to Growth → Milestones
  2. Click "Add Milestone"
  3. Set the referral count threshold
  4. Name the milestone
  5. Describe the reward

Referral Analytics

Track your referral program performance:

  • Total referrals - All-time referral count
  • Top referrers - Subscribers with most referrals
  • Conversion rate - Referral link clicks to subscribers
  • Milestone progress - Who's close to milestones

Promoting Your Referral Program

Best practices:
  • Mention referrals in your welcome sequence
  • Include referral link in every newsletter footer
  • Celebrate milestone achievements publicly
  • Remind subscribers about the program periodically

Referral Page

Each newsletter has a public referral page where subscribers can:

  • See their referral count
  • Copy their unique link
  • Share directly to social media
  • View milestone progress

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